MonteNapoleone District represents the more than 150 Global Luxury Brands present in the streets of Montenapoleone, Sant’Andrea, Verri, Santo Spirito, Gesù, Borgospesso and Bagutta, promoting the excellence of some of the world’s most successful companies.

The association’s aim is to plan, organise and run events of various types - cultural, charitable and commercial - to sustain the growth and quality of trade and services and benefit both associates and their clients. Telling the world about the exclusive streets of the Fashion Quadrilateral - not merely as a temple to shopping and lifestyle, but also as a place where history, tradition, creativity and innovation come together - also enhances the quality of goods and services and thus consolidates Milan’s leading position internationally. 

To achieve this, MonteNapoleone District coordinates the boutiques and encourages the development of a genuine spirit of collaboration between retailers and tourism providers in the district and further afield, establishing partnerships with five-star luxury hotels, restaurants, tour operators and service providers.

Furthermore, it collaborates with municipal, regional and national institutions and works in close contact with Italian and foreign media. Under the leadership of Guglielmo Miani - since 2010 - a new dynamism has enhanced and strengthened the district’s image as a luxury open-air shopping mall, the only one of its kind in the world.